How to Track Customer References (How Tos)
How to Track Customer References Use a Customer Marketing Automation Platform or reference manage tool. These allow you to easily collect, organize, and manage customer…
How to Track Customer References Use a Customer Marketing Automation Platform or reference manage tool. These allow you to easily collect, organize, and manage customer…
Advice from others: From @joel Klette “shooting in person is always going to give you the best footage in terms of quality of production, and…
Simple How-Tos — To get you started in key areas of the business. Some How-Tos will be from Templates, Webinars and other areas of site…
First Touch vs. Last Touch vs. Multi-Touch First touch attribution means that credit for a conversion is given to the first interaction that a customer…
Video testimonials are increasingly become a big part of customer marketing. There are a few key things to remember when putting together video testimonials: 1.…
Difference between Customer Journey and Life Cycle Customer Lifecycles enable organizations to see how the customer base experiences their industry, business and propositions. Customer Journeys…
Someone asked me today — I mentioned to them that there’s no one-size-fits-all answer to this question, as the best way to organize a customer…
How to do a customer newsletter: Establish goal of the newsletter Build out a content calendar – that includes the newsletter and other communications Inform…
Some suggestions for getting customer to volunteer for giving. a customer story or testimonial Offer incentives: Consider offering a discount or other perks to customers…
How to start developing your upsell or cross-sell strategy: Understand your current customers’ behavior when they purchase or license additional products (understand their needs) Look…
There are a few key metrics you can use to determine if a customer newsletter is successful: Open rate: This is the percentage of people…
Lessons learned from FullFunnel.com I. Right fit: Before diving into ABM strategy development, go through this ABM-fit checklist and evaluate your readiness to launch ABM.…
Is there a harder part of B2B Marketing today than performance measurement? Measuring the ROI of reviews can be challenging because reviews offer vendors value…
This post was originally on LinkedIn – And was written by Kevin Lau. Voice of the Customer (VoC)- how can you use it effectively to…
This course is taught by Victor Cho, former CEO and current board member of Evite. He is also advisory board member for Analytics at Wharton…
This podcast is with Kim Rehnstedt of Hootsuite
Developed by @Wendy (Wendy Parsley), executive producer and founder of Quint and the Campus Crew The content below is mainly for offline events — Conferences,…
How to design a customer reference program A customer reference program is a way for companies to use their satisfied customers as advocates for their…
Please confirm you want to block this member.
You will no longer be able to:
Please note: This action will also remove this member from your connections and send a report to the site admin. Please allow a few minutes for this process to complete.