Showing results for ‘how-tos’
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Book-Build-the-Business-Case-for-Branded-Online-Community (How-Tos)
Community experts and practitioners talk about how to build a business case for your community.  -
How-Tos-Main
Simple How-Tos — To get you started in key areas of the business.Some How-Tos will be from Templates, Webinars and other areas of site How… -
How to do a customer newsletter and what content to include (How-tos)
How to do a customer newsletter: Establish goal of the newsletter Build out a content calendar – that includes the newsletter and other communications Inform… -
Voice of the Customer (How-tos)
This post was originally on LinkedIn – And was written by Kevin Lau. Voice of the Customer (VoC)- how can you use it effectively to… -
How to start your B2B upsell or cross-sell program (How-Tos)
How to start developing your upsell or cross-sell strategy: Understand your current customers’ behavior when they purchase or license additional products (understand their needs) Look… -
Getting people to register for your event (How-Tos)
Developed by @Wendy (Wendy Parsley), executive producer and founder of Quint and the Campus Crew The content below is mainly for offline events — Conferences,… -
Survey questions that they ask net new CAB members before their first meeting? (How-Tos)
An example of a CAB “profile” document or survey questions that they ask net new CAB members before their first meeting? What motivated you to… -
Creating a Customer Reference Program (How-Tos)
How to design a customer reference program A customer reference program is a way for companies to use their satisfied customers as advocates for their… -
How to do video testimonials? (How-Tos)
Advice from others: From @joel Klette “shooting in person is always going to give you the best footage in terms of quality of production, and… -
How to build a customer journey map (How-Tos)
Difference between Customer Journey and Life Cycle Customer Lifecycles enable organizations to see how the customer base experiences their industry, business and propositions. Customer Journeys… -
How to set up attribution models (How-Tos)
First Touch vs. Last Touch vs. Multi-Touch First touch attribution means that credit for a conversion is given to the first interaction that a customer… -
How to put together video testimonials (How-Tos)
Video testimonials are increasingly become a big part of customer marketing. There are a few key things to remember when putting together video testimonials: 1.… -
How to organize a customer advisory board? (How-tos)
Someone asked me today — I mentioned to them that there’s no one-size-fits-all answer to this question, as the best way to organize a customer… -
How to Measure the Impact and ROI of B2B Software Reviews (How-Tos)
Is there a harder part of B2B Marketing today than performance measurement? Measuring the ROI of reviews can be challenging because reviews offer vendors value… -
Community Hub
CommunityCommunity – Part of Customer-Led Growth ExperienceBelow is a list of resources to help you design, launch, manage and scale your Online CommunityAbout the Community… -
Resource Center
Resource Center TemplatesAdvocacy TopicsCustomer ReviewsCustomer Advisory BoardsB2B CommunitiesResearch & Reports DecksJobs Webinars All resourcesCustomer-Led Growth TopicsEventsCLG PodcastsOther Industry PodcastsEvents – Industry widePresentationsResearch and ReportsShort How-Tos -
Home Page – Main
Welcome to the CLG CampusCustomer-Led Growth Learning Together CLG AcademyCourses, study groups, resources and more Get StartedStart your journey at the CLG Campus How-TosQuick overview…
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