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355 Points
::I totally agree with you @Jeph , it is a very common misunderstanding to chase new customers, and not focusing on retention will drive a lot of loss in many ways. One of the most important tasks is to create a trusted relationship where you can help the company to reach their business goals or the purpose of acquiring your product. Adoption takes a lot of effort and sometimes can be painful, it is when you as a CSM need to be.