The Benefits and Best Practices of Customer Advisory Boards
This content was provided by Chris Detzel. This originally appeared at Chris’ website. A product Customer Advisory Board (CAB) is like having your own personal team of trusted…
Global Category: Expert Tips
Online Communities and Customer Success: A Match Made in Heaven
This content was provided by Chris Detzel. This originally appeared at Chris’ website. Customer success is a top priority for organizations in today’s business landscape. With the advent…
Reviews and How to Measure the ROI of Customer Marketing & Advocacy – With Leslie Barrett
The 10 Best Software Review Sites was written by @Joe from B2B Saas Reviews. Leslie Barrett is the Director, Customer Marketing & Advocacy of Sendoso.…
Revolutionizing Online Community Platforms with AI and ChatGPT
This content was provided by Chris Detzel. This originally appeared at Chris’ website. I hear it and live it on a daily basis. The Community Platform industry is…
Best Practices for Recruiting Customer Advisory Board Members
This content was provided by Chris Detzel. This originally appeared at Chris’ website. Customer Advisory Boards (CABs) can provide tremendous value to companies by enabling them to gather…
How Interactive Demos Improve Review Site Product Profile Pages – With Natalie Marcotullio
The 10 Best Software Review Sites was written by @Joe from B2B Saas Reviews.
Customer Reviews & References – Words of Wisdom by Andrew Sevillia
The 10 Best Software Review Sites was written by @Joe from B2B Saas Reviews. Views on Reviews is a series of interviews with B2B SaaS…
Why Customer Marketing & Advocacy Programs Struggle to Scale Effectively
“We’ve got this whole customer marketing & advocacy thing figured out” said very few Customer Marketing & Advocacy practitioners, ever. If you know…
The Importance of Customer Marketing During this Tough Last Quarter of the Year
This article was written by @Mik – a member of the CLG Campus Crew … or really during any economic climate and any…
Evaluating a Customer Marketing & Advocacy Automation Platform: Lessons From a Seller
This article was written by @Mik – a member of the CLG Campus Crew The year is coming to a close and in the…
Sales, Meet Customer Marketing
This article was written by @Mik – a member of the CLG Campus Crew “What is customer marketing?”… said a seller once upon a…
Getting Buy-in… to Buy.
This article was written by @Mik – a member of the CLG Campus Crew To buy, you must sell. Whether it’s selling yourself or others,…
The Power of Community Metrics for Data-Driven Storytelling
This content was provided by Chris Detzel. This originally appeared at Chris’ website. As we move deeper into the digital age, online communities have become an integral part…
Customer Advisory Boards: A Win-Win for Companies and Customers
This content was provided by Chris Detzel. This originally appeared at Chris’ website. A product customer advisory board (CAB) is a group of customers who have been…
How do I select Customers for my Customer Advisory Boards
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How to Increase Online Community Engagement: Strategy and Tactics
This content was provided by Chris Detzel. This originally appeared at Chris’ website. Engagement, Webinars, Content- Oh My! Strategies to Grow a New Online Community The Peers Over Beers podcast…
Fostering an Online Engagement Strategy: 9 Tactics to Align with Your Goals
This content was provided by Chris Detzel. This originally appeared at Chris’ website. In a recent article covering this discussion, we dove into how to create an engagement strategy. The…
How to Demystify Online Customer Reviews – With Alison Bukowski
Written by Professor @Joe about @Alison Views on Reviews is a series of interviews with B2B SaaS professionals who provide a real-world perspective on…
