Lesson Category: Advocacy
Lesson 1 – Capabilities – CEO perspective (Video – 27 min)
Lesson 1 – Capabilities – CEO perspective from Victor Cho on Vimeo.
The 5 Step Playbook for Creating Customer Awards Programs That Rival The Oscars (Kevin Lau, Global Head of Customer Advocacy – Adobe)
If you’ve ever thought about creating a customer awards program but struggled with getting awareness and buy-in, then you’re in luck. During this session, you’ll…
Navigating the Relationship Between Community and Advocacy (Bridget Heaton, Customer Marketing Lead – Slack) B2B Communities
How do you define the relationship between Community and Advocacy? It can be complicated, but it’s incredibly important. While I believe they’re better together, there…