Community’s Place in the Organization – To be updated
The role of Community in B2B companies has evolved over time. Historically, B2B Communities started in the Customer Support where the goal was call deflection.…
The role of Community in B2B companies has evolved over time. Historically, B2B Communities started in the Customer Support where the goal was call deflection.…
Fundamental changes in B2B buyer behavior and business models now make engaging and growing customers essential to business success. But how do top customer marketing…
B2B marketing is changing. It’s no longer about driving leads to sales—now, we need to think about the entire customer lifecycle. Learn from Genefa Murphy,…
The state of software buying has changed. Today’s software buyers possess consumer expectations. They are conducting more independent research and moving more quickly through the…
This session is designed to be a conversation with Sara, led by Gal Biran, CEO of Crowdvocate. Â We will explore a variety of questions around…
GoDaddy made a name for itself through outrageous Super Bowl commercials. But, to get to the next level, they had to take a journey of…
A customer review is a review left by a customer about their experience with a product or service. Customer reviews are a form of customer…
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