Fundamental changes in B2B buyer behavior and business models now make engaging and growing customers essential to business success. But how do top customer marketing…
B2B marketing is changing. It’s no longer about driving leads to sales—now, we need to think about the entire customer lifecycle. Learn from Genefa Murphy,…
The state of software buying has changed. Today’s software buyers possess consumer expectations. They are conducting more independent research and moving more quickly through the…
This session is designed to be a conversation with Sara, led by Gal Biran, CEO of Crowdvocate. Â We will explore a variety of questions around…
Chris Koehler, CMO at Box, talks about how Marketing plays a critical role in facilitating the customer experience. Learn how Box’s Marketing team partners with…
A customer review is a review left by a customer about their experience with a product or service. Customer reviews are a form of customer…
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